“Denim was always part of the conversation. It represents both strength and versatility, qualities that align with the foundation of the brand. When shaped through our silhouettes, it moves beyond casualwear and becomes a natural extension of the design ethos: minimal, intentional, and enduring.” — Osama Syed, Creative Director
Indigo and Black denim anchor the collection with tones chosen for their neutrality, depth, and permanence. Indigo offers richness and dimension, a shade that evolves with wear and time, while Black delivers sharp modernity and restraint. Together, they integrate seamlessly with the existing color story of ivory and black, ensuring continuity across collections while expanding the palette with versatility and refinement.
The Crewneck Cropped Jacket introduces a structured yet versatile form into denim. Its clean neckline, cropped proportions, and sharp tailoring reinterpret the traditions of workwear through the lens of refinement. Denim brings weight and texture, while the silhouette maintains the elegance of a tailored jacket. A piece designed to carry presence whether worn as a statement or layered with core staples.
Proportions are amplified, the band collar refined, and the cut deliberately minimal. Rendered in denim, the shirt acquires a sculptural quality, balancing ease with structure. It is both a uniform and a canvas, bridging the casual codes of denim with the precise language of elevated tailoring.
The high rise defines the waistline, while the wide leg opens into generous volume that moves with ease. In denim, the silhouette becomes architectural, anchored, fluid, and commanding. Designed as both a foundational piece and a statement, the trouser extends the philosophy of elevated uniform dressing into new terrain.
The Denim collection is available in three silhouettes including the Crewneck Cropped Jacket, Oversized Band Collar Shirt and our a new High Waisted Wide Leg Pant.
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